FISLL
FISLL is a lifestyle and social impact brand founded by former NBA All-Star Allan Houston, centered around five core values: faith, integrity, sacrifice, leadership, and legacy. The company combines apparel, leadership development programs, and community initiatives to inspire personal growth and empower youth and families. Through partnerships with sports organizations and educational programs, FISLL integrates purpose-driven messaging into fashion and mentorship, creating a platform that blends culture, leadership, and social impact.
Private For Profit
About FISLL
Created by two-time NBA All-Star Olympic Gold Medalist and Philanthropist Allan Houston, FISLL actuates five essential values of Faith, Integrity, Sacrifice, Leadership, and Legacy as language to promote healthy mind, body and spirit. FISLL aims to help people live better, perfe better and lead better. TEAM FISLL is a team of youth, leaders and positive cultural influencers looking to maximize their social impact. The TEAM FISLL app provides a safe place for youth and leaders to reflect and connect. on higher principles and connect with individuals and groups looking to make a difference with engaging content, tools and rewards. At TEAM FISLL, our aim is to engage, equip, inspire and outfit our members while making a positive impact. With partnerships with the NBA, WNBA, MLB and 20 colleges, FISLL has become a leader in fashion and design in team licensed apparel. Our premium merchandise is modeled to be an outer expression of the inner personal growth of the FISLL fundamentals in individuals and teams.
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